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Legal Research in Indonesia
Background
The client is a provider of an extensive range of information for their customers, including legal and business information solutions. Our client also serves a variety of countries and customers.
Research Objectives
The study aims to understand the legal landscape in Indonesia with regards to:
- The viability of Indonesia as a market for legal research tools
- The needs for specific legal tools demanded by legal professionals
The research also aims to assess:
- Nature of legal firms in Indonesia
- Usage of platforms for legal content
- Appetite for different types of legal content
- Unmet needs, future needs and trends
Approach
The study was conducted using Computer Aided Telephone Interviews (CATI) with legal professionals who have responsibilities in regards to legal research with their firms and are familiar with their firms’ legal research processes – 100 respondents with a mix of job functions:
- Owner
- Partner
- Director
- Those who provided legal services to clients as a Lawyer
- Those who assisted lawyers in legal work as a paralegal, legal secretary/assistant/clerk etc.
Findings
Directors were most involved in overall management and making decisions on legal research processes. Meanwhile, Head/Managers were the most mentioned when asked about the firm’s top research personnel.
Majority of respondents use offline books to conduct legal research, and choose Bahasa Indonesia as the most preferred language for legal research. Three-quarters of the sample population also use some form of external legal research.
Ease of navigation, reliability of data, and price are the top three factors when it comes to deciding which information source to purchase. Some future needs include online legal application providers/books, legal data storage, and easily understood content.
Application
Legal solutions providers should target their marketing at Directors who have the highest involvement in decision making on external legal solutions providers and overall management of the legal research processes.
It is also crucial to have a customized, Indonesia-specific website combined with a strong social media presence to penetrate the Indonesian market.
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